Wales: Neath: Church Place / Old Market Street:
comparison of two advertisements in local directories
from the years 1873 and 1885

1873 ad 
< Percy, Butcher & Co.'s Swansea & Neath Directory for 1873-74    

This advertisement for the Neath Turkish Baths was published in the local Swansea and Neath directory for 1873-4 shortly after Mr Fraley became manager. It probably takes for granted that the baths are closed on Sundays, in spite of the phrase 'open daily'. It is interesting to compare this with the advertisement published twelve years later.

Fraley ad
< Wilson's trades directory of Wales, 1885

Mr Fraley is still manager and, perhaps surprisingly, the first and second class baths still cost the same as they did twelve years earlier. In this ad, the difference between the two classes of baths is clearly indicated.

The bath attendance figures published in the Western Mail on 26 April 1870 also mention third class baths which are not mentioned in either ad. A third class bath would almost certainly have been the same as a second class bath, but without the shampoo.

The major difference between the two ads is that there is no longer a day set aside for women bathers.

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Neath Turkish Baths

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Victorian Turkish Baths: their origin, development, and gradual decline

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The right of Malcolm Shifrin to be identified as the author of this work
has been asserted by him in accordance with the Copyright, Designs and Patents Act 1988